Working with many massive international brands as a Marketing Technology Consultant, I can’t stress enough the importance of a superior lead-generation tool for any business.
UpLead has been playing in the market intelligence tool category since 2017, and it has quickly grown to acquire some of the top spots. It’s very affordable, has reliable results with 95% data accuracy, and has a simple user interface.
However, it doesn’t mean UpLead is a perfect tool by any means. In terms of database size, it surely falls behind the competition. Moreover, UpLead is strictly focused on the lead-generation aspect. It doesn’t offer a complete package of other useful marketing features like talent hunting or team building that makes some users look towards other alternatives.
From all the research we have conducted, Apollo.io has come out to be the best alternative to UpLead. Not only can it manage to perform everything UpLead can do but does even more for a lesser price, but it also has a free version that shares most of the functionality offered by premium plans. It has a larger contact base and tons of additional features to maximize quality leads.
However, there are a lot of other intelligence tools in the market as well that can surely give UpLead a hard time. This article will take all these important features into consideration and suggest the best alternatives to UpLead in 2022 that you can adopt.
Apollo.io
Based in the United States, Apollo.io has been around in the intelligence market since 2015. It offers a huge database of more than 250 million contacts and over 60 million companies. It has secured the topmost position in this list due to a number of reasons.
The contact and email information available on Apollo.io is accurate and verified, with the data being updated and refreshed very frequently. It offers loads of CRM integration options, and all these features are available at a very affordable price plan. Users can get a refund for every bounced email as well.
As compared to UpLead, Apollo.io has a larger database with more CRM integration options, such as Bi-directional sync with Salesforce and Hubspot CRM. The pricing plans Apollo.io offers are also a lot cheaper than any other tools on the market, including UpLead.
Basic: $39 per month per user with unlimited email credits.
Professional: $79 per user per month with unlimited email credits.
Custom: Customized plan according to your requirements starting at $5,000 per year.
Pros
- Cheaper than other alternatives
- Free plan offers a lot of value with unlimited email credits.
- A larger database than UpLead with guaranteed accuracy as well.
- More advanced CRM integrations.
Cons
- Users have raised concerns about data stealing on Apollo.io.
- User data being listed on the internet without their consent.
ZoomInfo SalesOS
ZoomInfo SalesOS has been one of the top-performing B2B lead-generation platforms due to its more than 20 years of market experience. It offers, hands down, one of the most diverse database of individual contacts and companies that’s hard to get on any other intelligence tool.
The platform offers a lot of additional intelligent features as well, such as Scoops which gives you the work history of your lead, or Intent which analyses your target user’s buying patterns. All these features combined make ZoomInfo more of a complete prospecting tool rather than just a lead-generation platform.
However, that’s where the good part ends. The huge database, unlike UpLead, skips on the accuracy part, and the company is also not upfront about its pricing models, that in reality, cost a huge amount. It also bounds you to a yearly contract which isn’t convenient at all.
Pros
- Huge database of contacts.
- Multiple intelligent features making it a complete package.
Cons
- More expensive.
- Hidden pricing details.
- Data accuracy is quite low, leading to bounced emails and other complications.
Lusha
With the ability to draw out more than 1000 relevant contacts in a single search, Lusha is also one of the best when it comes to lead generation. The biggest differentiating factor setting Lusha apart from UpLead is the amount and quality of individual contact numbers it offers.
Most other platforms usually attach company numbers with contacts that are of no use for marketing purposes. With Lusha, you can get a lot of verified personal contact numbers straight to your CRM to score some amazing deals.
Other generic features such as prospecting tools, CRM integrations, Data enrichment, and API functionalities are all included with Lusha’s premium plans. The pricing details are as follows.
Pro: $29 per month per user
Premium: $51 per month per user
Scale: Pricing depends upon the company requirements
You can also try out the free version of Lusha that gives you access to direct phone numbers, emails, the basic prospecting platform, and the Chrome extension.
Pros
- Access to a lot of direct contact numbers.
- Very simple and easy-to-use UI, even for beginners.
Cons
- Pricing quickly escalates as more users are added.
- No refund available for wrong leads.
- Extremely difficult to remove your details from the platform.
6sense
This is another popular sales intelligence tool that specializes in big data analysis through machine learning. It aims at removing the guesswork for the marketing teams by implementing Artificial Intelligence (AI) to improve conversion rates dramatically.
In addition to offering the usual prospecting features, 6sense leverages its AI powers to predict and analyze buyer behaviors. It can tell the researcher about all the keywords a target customer has been searching so the marketer can determine the likelihood of that customer converting to their product or service.
However, the database on 6sense isn’t that mature, and you really need to put in a lot of information to get the desired results. It’s no big deal for large firms, but for startups looking for complete client information, 6sense has little use.
With very little information, it can present anonymous leads with incomplete information that usually doesn’t benefit the businesses much.
Pros
- Strong AI and predictive capabilities.
- Increases the effectiveness of your campaign by analyzing buyer intent.
Cons
- Weak database.
- Not useful for startups or small businesses with little consumer info.
LeadIQ
LeadIQ is also one of the most comprehensive tools many marketers use to streamline their prospecting efforts. It works in unison with LinkedIn Sales Navigator to generate the highest quality outbound leads for your business.
You can install the LeadIQ Chrome extension on your device, and your process will become a lot simpler. All the LinkedIn leads that you get your eyes on will be mirrored to your LeadIQ popup window once you click on the Chrome extension.
After that, it provides you with every information regarding the leads, including contact details and emails. The best part is that all this data can be easily converted to your CRM and sales engagement tools, making the process more seamless and effective as well.
Moreover, this all-in-one prospecting platform offers competitive pricing that’s even better than UpLead’s pricing models.
Starter: $75 per user per month
Pro: $150 per user per month
Enterprise: Customizable pricing according to your business demands.
Pros
- Best in class lead-mining and database-building capabilities.
- Very affordable pricing.
- Seamless interface integrating a useful Chrome extension.
Cons
- Data accuracy can be a hit or miss.
- Complete information unable for many contacts, leading to credit wastage.
Final Verdict – Which Is The Best Alternative?
Now that we have explored all the top alternatives to UpLead, it’s safe to say that every platform has its own pros and cons. Although UpLead has very few disadvantages, businesses still want to switch do have a lot of options to choose from.
As quoted earlier, Apollo.io is the tool that can surpass UpLead in terms of productivity and providing value for money. It does everything that UpLead can do at a cheaper rate. It has a larger database of contacts than UpLead and has better CRM integrations.
Even the free version of Apollo.io offers a lot more value, and you can use the free plan in combination with any other tool to significantly improve your data accuracy. If you think that Apollo.io is the tool made for you, don’t forget to check it out from the link given below and try out the free trial first to make a better decision.
| FREQUENTLY ASKED QUESTIONS |
| What does Apollo.io integrate with? Apollo.io features all the popular integrations. For CRM integrations, HubSpot and SalesForce are the most commonly used while Gmail and Outlook are present for email integration. Some other important integrations include LinkedIn, Sendgrid, and Marketo. What is Apollo.io used for? Apollo.io is basically a lead generation and prospecting tool that is based on criteria. It is most suitable for small teams and solo users, helping them to find contact information and prospect at scale. Is Apollo safe to use? Although Apollo.io offers best-in-class lead-generation features, it has been under the shade when it comes to user data privacy. Some users have been caught selling data apparently stolen from Apollo.io. However, the platform should be safe to use as long as you follow the appropriate prospecting laws. |